本书共分为六章,首先对品牌理论进行简要陈述,其次论述了品牌标志设计、品牌的视觉识别系统、品牌设计的发展历程、品牌的传播与维护,选取了一些品牌设计的案例进行分析。
- Newly Added eBooks
- Most Popular eBooks
- Try Something Different
- In Case You Missed It!
- Staff Picks
- See all ebooks collections
- Newly Added Audiobooks
- Most Popular Audiobooks
- Try Something Different
- In Case You Missed It!
- Staff Picks
- See all e-audiobooks collections
- Magazines
- News & Politics
- Celebrity
- Women's Lifestyle
- Men's Lifestyle
- Health & Fitness
- Food & Wine
- See all magazines collections